Category: Public Relations

H/A/R/O for those who do not work in public relations is "the most popular sourcing service" connecting journalists and bloggers with relevant expert sources to meet journalists’ demanding deadlines and enable brands to tell their stories. HARO provides journalists with a robust database of sources for upcoming stories and daily opportunities for sources to secure valuable media coverage. … Continue reading HARO Best Practices for Pitching Journalists and Earning Media Coverage

Our guest was Gini Dietrich (@ginidietrich), founder, CEO, and author of Spin Sucks (podcast & book). She has also built & grown an agency. She is the co-author of Marketing in the Round, co-host of Inside PR, and co-host of The Agency Leadership podcast. This chat topic came about because Gini wrote a @SpinSucks article … Continue reading Agency versus Consultant? – A Prime Time PR Chat About Various Public Relations Business Models

For this week's PrimeTimePR chat we discussed social media and specifically, how and why we use it for PR (with the burning question of why some communicators simply are not that good at it.) We know communicators use social media for engagement, the 24/7 news cycle, customers, and professional connections. How do you use it … Continue reading Social Media & PR – A Prime Time PR Chat About How to Use Social Media as a Public Relations Professional