What’s Shakin’? The Social Shake-Up: Media Articles by Julia Angelen Joy

The Social Shake-Up Show is the "only social media conference of its kind in the world —focused on using social media to “shake up” your brand, your sales, your customer engagement." Now that is an idea that I can get behind! I was super excited when asked me to come aboard as a writer for … Continue reading What’s Shakin’? The Social Shake-Up: Media Articles by Julia Angelen Joy

Storytelling in Public Relations – A Prime Time PR Chat About Telling Stories for Better PR

Storytelling in Public Relations – A Prime Time PR Chat About Telling Stories for Better PR

We got to spend some time with one of my favorite Twitter friends, Keith R. Pillow (@CaddyMarketing) who owns Caddy Marketing, an integrated marketing consulting firm focused on branding, public relations, and social media strategies for SMBs. We share the same birthday, so as a verified Virgos, we see things the same way most of … Continue reading Storytelling in Public Relations – A Prime Time PR Chat About Telling Stories for Better PR

Media Relations – A Prime Time PR Chat About Best Practices in Media Relations

Media Relations – A Prime Time PR Chat About Best Practices in Media Relations

This week's Prime Time PR Chat was focused on media relations. It came from a previous chat topic on press releases and my ongoing obsession with our industry's failure to address the issues around media pitching. I was lucky to have Jered Martin from OnePitch as my guest to discuss journalist relationships. OnePitch was "created by … Continue reading Media Relations – A Prime Time PR Chat About Best Practices in Media Relations

Press Releases – A Prime Time PR Chat About Improving Media Outreach

Press Releases – A Prime Time PR Chat About Improving Media Outreach

Update: Since our first talk, I started to ask more direct questions. This is what I know so far... A.L. is an award-winning journalist. Awards such as the Peabody, so real awards. He works for “an innovative, credible and relevant media organization” that produces news via a website, public radio program, podcast and social media … Continue reading Press Releases – A Prime Time PR Chat About Improving Media Outreach

Why The Myth of the PR Rolodex Remains Z Group PR Julia Angelen Joy

Why The Myth of the PR Rolodex Remains

I am often contacted by people who either want to hire me or they have questions about the process of hiring a public relations person. There are usually many questions, but the one that gets me rattled and moves the conversation from a Q & A to a lecture is the inevitable question about wanting to find the person with the "golden Rolodex."

Six Steps to Creating a PR Plan

If you have been here before, you know that a well planned public relations campaign is far more effective than advertising. Not a surprising statement, considering the fact that I get paid for creating public relations plans. PR is so important to the success of an organization, I want everyone to understand how easy it can be to plan properly.