This light history provides not only the most important milestones in royal publicity, but allows me to share communications fundamentals that are timeless.
Pre-PR: What to do Before you Invest in Public Relations
What pieces need to be in place to ensure that your PR efforts will be successful.
Securing Your Brand During the COVID-19 Crisis
Experts share top marketing activities for companies work on while we wait to get through coronavirus.
Coronavirus Communications Business and Public Relations Resources
List of free coronavirus crisis communications resources.
Newsjacking: Should Your Brand Attempt to Insert Itself into Breaking News?
Can you use the tactic of “newsjacking” and not look like a jackass?
How to use HARO to get Media Coverage
Let’s remember, just because you can do something doesn’t mean you should.
How to know if your creative agency needs a Public Relations Consultant?
Sometimes creative agencies need the help of a public relations professional to come in as an expert consultant and client advisor. What is the missing piece for your agency? Agency life is exciting, but it is hard! Clients need attention, phones are ringing, teams are buzzing, employees are juggling competing projects and deadlines – all … Continue reading How to know if your creative agency needs a Public Relations Consultant?
